Ecommerce SEO Services
Stop chasing clicks and start capturing buyers. Socratik specializes in ecommerce SEO that turns organic visibility into real revenue. We help brands reach customers where they search, including Google, ChatGPT, and Reddit, and remove friction from the path to purchase to drive consistent sales growth.
SEO Built for Shoppers
and Search Engines
Great ecommerce SEO does more than drive traffic. It creates experiences that satisfy real customers while giving search engines the structure they need to surface your products.
We optimize for the way people search and the way algorithms interpret your site. Clean architecture, structured data, and performance improvements help search engines understand and trust your store. At the same time, thoughtful design and messaging guide shoppers from discovery to checkout, turning visibility into revenue.
+513%
+$4M
Davines
Neighbor Furniture
Davines saw a 513% increase in organic traffic resulting in an additional $6.5m revenue from organic search. Our holistic strategy covered everything from PDP/PLP optimization to content marketing and link acquisition.
We worked closely with the Neighbor team to help scale up their ecommerce store through SEO, resulting in an incremental $4mm in revenue from organic search. Targeted link building, tehnical SEO, and content marketing played a major role in the success of this campaign.
How Socratik does E-Commerce SEO
We take pages from underperforming to revenue-driving by aligning technical SEO, on-page structure, and user experience. The result is more qualified traffic and a higher purchase rate.
Our process combines proven ecommerce SEO frameworks with a deep understanding of how shoppers search, compare, and buy online. We offer full end-to-end ecommerce SEO services for growing brands, along with flexible strategy or implementation options for in-house teams.
Category Pages That Capture High-Intent Searches
Strong category pages help search engines understand your product catalog and help customers find what they need faster. We optimize headings, on-page copy, metadata, and internal linking to increase visibility for high-value keywords. We also use supporting content, FAQs, and structured layouts to position these pages as top results for broad, high-intent searches.
- Map search demand to your product taxonomy for scalable growth.
- Optimize metadata, on-page copy, and headings to capture high-value commercial terms.
- Use supporting content and FAQs to build topical authority and win featured snippets.
- Strengthen internal linking to help search engines understand relationships between products and categories.Use supporting content and FAQs to build topical authority and win featured snippets.
Product Pages That Drive Clicks & Conversion
We optimize product pages to attract high-intent shoppers and guide them toward purchase. That includes clear and compelling product descriptions, keyword-rich titles, structured data, trust signals, and conversion-focused design elements. Each page is built to give both users and search engines the clarity they need to take action.
- Write product titles and descriptions that balance keyword intent with brand voice.
- Implement structured data (schema) to improve visibility in search and AI-powered recommendations.
- Use persuasive, benefit-driven copy and trust elements like reviews, guarantees, and badges.
- Optimize image alt text, file naming, and compression for both SEO and site speed.
Link Building and Brand Mentions
Ecommerce SEO success depends on more than just on-site optimization — authority matters. Our link building and digital PR strategies are built to earn real coverage, drive referral traffic, and strengthen your brand’s position in organic and AI discovery systems.
Our approach includes:
- Editorial link acquisition: Partnering with publishers, reviewers, and journalists to earn placements on high-authority, contextually relevant sites.
- Brand mentions & unlinked attribution: Monitoring the web for existing mentions and converting them into backlinks that boost authority.
- Expert-driven PR & journalist outreach: Positioning your brand and team as credible experts by pitching timely insights and story ideas to top-tier journalists and industry outlets.
- Linkable asset development: Creating data studies, interactive tools, or unique resources designed to attract links from relevant and authoritative websites in your niche.
Google Merchant Center Optimization
Optimizing your product feed is just as important as optimizing your site. Platforms like Google Merchant Center are often where shoppers first discover products, and a well-optimized feed can dramatically increase visibility, clicks, and revenue. It can also help your products appear directly in organic search results, not just paid Shopping ads.
Our Merchant Center Optimization services include:
- Writing clean, accurate, and complete product data
- Optimizing titles, descriptions, and categories that match real search behavior
- Ensuring unified data between your site and feed
Reddit Marketing for Ecommerce Brands
Reddit is one of the most influential platforms for product discovery and buying decisions. Shoppers use it to compare brands, ask for recommendations, and trust real customer feedback. We help ecommerce brands tap into these conversations to build awareness, earn trust, and drive conversions.
- Identify active Reddit communities where shoppers discuss your category or products.
- Engage authentically to build trust and surface genuine product recommendations.
- Integrate Reddit signals into your broader SEO and AEO strategy for brand authority.
- Use insight mining to uncover pain points, objections, and language that improves conversion copy.
The result is more brand mentions, higher visibility in AI-driven answers, and stronger authority signals that compound traditional SEO wins.
Ecommerce Platform Expertise
Ecommerce SEO is most effective when strategy and implementation work hand in hand. Our team has extensive experience working directly inside the platforms that power modern ecommerce, which means faster execution, fewer roadblocks, and better results.
Our team can easily navigate:
- Shopify
- BigCommerce
- Magento
- WooCommerce
- Squarespace
- Wix
- Custom headless builds and bespoke platforms
We understand the quirks and limitations of each platform and know how to work within them to get real results. Whether your store runs on Shopify or a complex custom stack, we bring the expertise to move fast and drive measurable impact.
Why Partner with Us for E-Commerce SEO?
D2C brands grow faster when their search strategy is tied directly to revenue. Socratik focuses on scaling organic channels that lower acquisition costs, build brand equity, and drive sales without over-relying on paid media.
- We align search strategy with product strategy to grow visibility and conversions together.
- Our technical SEO and content frameworks are designed to support large catalogs and complex site structures.
- We optimize for both search engines and AI-powered discovery platforms.
- We can work directly in your CMS to launch and iterate quickly
- We track and report on KPIs that matter like traffic quality, conversions, and revenue growth.
Hannah Dixon, Head of Global Ecommerce
Davines
Antonino Bologna, Digital Marketing Manager
Royal Caribbean
Mike Fretto, Co-Founder @ Neighbor
Ecommerce SEO FAQs
What is Ecommerce SEO?
Ecommerce SEO is the process of optimizing your online store so it ranks higher in search results, drives qualified traffic, and converts shoppers into buyers. It includes technical optimization, content strategy, product feed management, and conversion improvements.
How is Ecommerce SEO different from traditional SEO?
Traditional SEO is about ranking in Google’s organic results and driving clicks. AEO services expand that strategy to cover AI-driven search, where answers are given directly in the search experience. The goal is to make your content the source that AI relies on when providing recommendations and summaries.
Do I need an Ecommerce SEO agency?
If your brand relies on direct-to-consumer sales, the right Ecommerce SEO agency can be a major growth lever. SEO helps your products get discovered by shoppers who are already searching for what you sell, which means lower acquisition costs and higher conversion potential compared to paid ads alone.
An experienced agency brings technical expertise, content strategy, and platform knowledge that most in-house teams don’t have time to develop. This allows you to scale faster, rank for competitive keywords, and capture more high-intent traffic.
